Betano News 2026
The Evolution of Betting Sponsorships: New Shifts in Global Sports Marketing
From the Premier League's new restrictions to cricket's unexpected openings, betting firms like Betano and Matchbook are redefining sports partnerships for 2026 and beyond.
Kaizen Gaming Enters Spain: Betano Ready for Market Launch
Greek gambling giant Kaizen Gaming prepares to launch Betano in Spain after securing a license transfer. Spain marks the group's 11th active European market.
Chile Enforces VAT on Gambling: Payment Providers Become Tax Collectors
Chile is implementing a 19% VAT withholding on payments to unregistered betting sites. 25 platforms have already joined the simplified tax system.
Aston Villa and Kaizen Gaming Extend Cooperation: Betano Moves to the Sleeve
Aston Villa has extended its partnership with Kaizen Gaming. Betano will transition from the front of the shirt to the sleeve, continuing to fund community projects in Birmingham.
Biometric Controls: Buenos Aires Bill Proposes Facial Recognition and Strict Limits
A new legislative proposal in Buenos Aires seeks to enforce 60-minute session limits and real-time facial recognition for all licensed online gambling platforms.
Betano extends Aston Villa partnership until 2028-2029 season
Betano has signed a long-term extension as a key sponsor for Aston Villa. The agreement with Kaizen Gaming will now run at least until the end of the 2028-2029 campaign.
No FOMO: How Betano's Parent Kaizen Gaming masters the Sponsoring Game
Kaizen Gaming's CCO Julio Iglesias Hernando reveals why trust beats fast money. With a 23% market share in Brazil, the operator focuses on long-term FIFA partnerships.
Messi Eyes Second World Cup? Betting Data Reveals Argentina's Favour
Betano data shows 82 percent of users are backing Lionel Messi to lead Argentina to a second consecutive World Cup title. The 2026 World Cup final promises high excitement.
Online Slots 2026: PopOK Gaming Focuses on Simplicity and Ronaldinho
PopOK Gaming and other developers are banking on famous faces and simple game mechanics. The Latin American market, with an estimated 100 million online casino players in Brazil alone, is coming into focus.
Betano and Tottenham Hotspur Seal Three-Year Strategic Partnership
Betano and Tottenham Hotspur have signed a three-year partnership. Betano will initially be the Official Training Wear Partner for the 2026/27 season.
Play'n GO and Betano Forge New Partnership, Bolstering Colombian Gaming Market
Play'n GO expands its presence in Latin America through a strategic partnership with Betano in Colombia, strengthening the regulated iGaming offering in the region.
Betano and Sparta Prague Extend Partnership Until 2029: Focus on Fan Engagement
AC Sparta Prague and betting provider Betano have extended their sponsorship agreement for three years. The collaboration will run until June 30, 2029, with an increased focus on fan activations and accessibility.
Tottenham Hotspur Announces Three-Year Partnership with Betano
Tottenham Hotspur has agreed to a three-year partnership with Kaizen Gaming's Betano, beginning with the 2026/27 season, naming Betano as an official partner.
Betano and Midnite strengthen presence in football sponsorship
The gambling industry intensifies sports sponsorships. Betano replaces BetMGM at Tottenham and secures the largest shirt sponsor deal in Brazilian football with Flamengo, reportedly worth 49.4 million USD per season.
Brazil curbs social gambling: No chat functions on online betting platforms
Brazil's betting secretariat tightens player protection with strict limits on social features for licensed platforms. Betano's proposal was rejected.
Betano Launches AI-Powered Live Trivia in 20 Markets
Betano, an international iGaming provider, introduces an AI-driven live trivia experience. This innovation will be available in 20 markets, showcasing a trend towards interactive online entertainment.