DraftKings A Cikin Haske: An Zargi Samfuran AI Da Kaiwa Ga Dillalai Masu Hannu A Wuta
AN KIRKIRA DA AIMasu ba da labarin da ba su yi karya ba sun bayyana yadda DraftKings ke amfani da koyon inji don kaiwa ga masu amfani da damar rasa kuɗi, yayin da aka ce an yi watsi da kayan aikin wasa na gaskiya.
Fasahar Wucin Gadi (AI) a caca ta kan layi ta kai wani sabon mataki mai cike da cece-kuce. Duk da cewa kamfanoni na tallata yin caca cikin lissafi, rahotannin cikin gida daga babban kamfanin Amurka na DraftKings sun nuna wani labari daban. Tsofaffin ma'aikata sun bayyana farauta da aka yi wa kwastomomi wadanda, bisa kididdiga, suka fi rasa kudi. Jayden Butts, tsohon kwararren mai nazarin bayanai a kamfanin, ya bayyana dalla-dalla game da wani tsarin koyon inji da aka tsara don gano abin da ake kira 'elastic players'. Wadannan su ne kwastomomi wadanda ke amsa tayin talla musamman ta hanyar yin fare mafi girma da kuma rasa shi a karshe.
Zancen halayyar jama'a bayyane yake: mutanen da suka fi amfanar kamfanin sukan nuna alamun fara ko ci gaba na jarabar caca. Butts ya yi aiki a gwaje-gwajen inda aka baiwa wadannan masu rasa kudi fifikon cinikayyin kyauta da kari. An ce an yi watsi da damuwarsa a cikin gida. Dalilin da ke bayan hakan yana da sauki kamar yadda yake tsoratarwa: daga mahangar kudi kawai, dan wasa mai hadarin gaske na jarabar caca shine mafi kyawun jari ga kamfanin saboda ba shi da ikon sarrafa asararsa.
Kididdiga da abubuwan gaskiya
DraftKings babban kamfani ne a kasuwar Amurka tare da kwastomomi kusan miliyan 11 a shekarar 2026, wanda ya karu matuka daga miliyan 5 a shekarar 2022. Kamfanin ya samu kusan dala biliyan 8.7 a Gross Gaming Revenue (GGR) a bara, yayin da a lokaci guda ya kashe kusan dala biliyan 3 kan tallace-tallace. Bayanan cikin gida sun tabbatar da cewa kimiyyar bayanai ta taimaka wajen inganta kudin shiga daga caca ta wasanni da aka inganta ta talla da kashi 13 cikin dari a 2025. Wani misali mai tsauri na tallace-tallace masu tsauri shine lamarin Bryan Biehl. Yayin da yake jinyar jarabarsa, ya samu imel 40 na talla daga DraftKings a makonni biyu na farkon Disamba 2024 kadai.
"Hakan zalunci ne kamar yadda yake ji. Idan ka rasa fiye da haka, za mu ba ka fiye da haka, don haka ka ci gaba da yin wasa fiye da haka." - Wani tsohon mai nazarin bayanai na DraftKings (ba a bayyana sunansa ba)
Tarihi
Yakin fasaha a DraftKings bai tsaya ga caca ta wasanni ba. Kashi daya cikin uku na kudin shiga yanzu na zuwa ne daga wasannin gidan caca na kan layi kamar su ramummuka, wadanda ake daukar su masu jaraba musamman. Wani bayanin cikin gida na 2023 ya nuna cewa kudin shiga daga ramummuka ya fi na sauran wasanni. Hakan na nufin kwastomomi suna da saukin kamuwa da tallace-tallace a ramummuka kuma suna rasa kudadensu fiye da yadda ya kamata bayan karbar kari. Duk da cewa AI na tallace-tallace ya bunkasa, wani aikin da kwararren mai nazarin bayanai Nestor Hernandez ya yi, wanda ya samar da tsarin tantance hadarin jaraba tun da wuri, an ce an dakatar da shi ko kuma an rufe shi bisa ga kalaman abokan aikinsa. Lori Kalani, Babban Jami'in Lallasa Caca a DraftKings, ta kare wannan aiki a matsayin al'adar tallace-tallace daidai da wadda Amazon ke yi.
Me yasa hakan ke da mahimmanci ga 'yan wasan Jamus
Ga yan wasan Jamus, wannan rahoto gargaɗi ne ga masu ba da sabis waɗanda ba su da lasisin Jamus. A Jamus, Yarjejeniya ta Tarayya kan Caca ta 2021 (GlüStV 2021) tana sarrafa kasuwa sosai don hana irin waɗannan abubuwan da ke faruwa na algorithmic. Duk wanda ke wasa da mai ba da sabis a cikin jerin sunayen hukuma na Gemeinsame Glücksspielbehörde der Länder (GGL) yana karewa ta hanyar shinge na fasaha. Iyakan amfani da kuɗi na Yuro 1,000 a kowane wata da kuma tsarin LUGAS suna hana 'yan wasa faɗuwa cikin tarkon AI-driven bonuses. Bugu da ƙari, iyakar tarar Yuro 1 a kowane zagaye tana aiki ga injunan ramummuka na dijital a Jamus, wanda ke iyakance damar yin asara sosai.
Abin da yake nufi ga gidajen caca masu lasisin GGL
Gidajen caca masu lasisin GGL dole ne su gabatar da tsare-tsaren zamantakewa masu tsauri. Tsarin da aka bayyana a DraftKings na tsokani masu asara don haɓaka riba zai haifar da janye lasisin nan take a Jamus. Hukuma a Jamus na buƙatar cewa algorithms su yi amfani da su don kare 'yan wasa. Tsarin gano cutar cutar caca da wuri wajibi ne a Jamus, ba zaɓi ba. GGL kuma tana sa ido sosai kan jagororin talla; ambaliyar kyaututtuka masu tsauri, kamar abin da Bryan Biehl ya fuskanta a Amurka, ba za su yiwu ba a ƙarƙashin tsauraran ƙuntatawa talla na Jamus. Saboda haka, abokan ciniki na Jamus yakamata su bincika hatimin GGL sosai don guje wa zama manufa ga irin waɗannan algorithms masu lalata.
Tambayoyin da ake yawan yi
Ta yaya DraftKings ke amfani da AI don tallansa?
Kamfanin yana amfani da samfuran koyo na inji don nazarin halayen miliyoyin abokan ciniki. Manufar ita ce a sami abin da ake kira masu elasticity waɗanda, bisa ga kididdiga, suna samun asara mai yawa na kuɗin kansu bayan karɓar kuɗi kyauta ko kari.
Shin akwai hanyoyin kariya daga jarabar caca a DraftKings?
DraftKings yana ba da kayan aiki kamar lokutan hutawa da jeri na keɓewa da kuma nuna hanyoyin taimako. Duk da haka, tsoffin ma'aikata sun ba da rahoto cewa ayyukan fasaha don gano jaraba da wuri an yi watsi da su ko kuma an daina su don neman AI na tallace-tallace mai riba.
Nawa tayin talla 'yan wasa masu alaƙa ke karɓa?
Shari'ar da aka rubuta ta nuna cewa ɗan wasa mai jaraba ya karɓi jimillar imel 40 tare da tayin kari a cikin makonni biyu kawai a watan Disamba 2024. Wannan ya faru har ma yayin da ɗan wasan ke jinya.
Shin irin waɗannan ayyuka hal hợp a Jamus?
A'a, Yarjejeniyar Kan Iyakoki kan Caca ta 2021 ta haramta tallace-tallace masu tsanani da ke nufin mutanen da ke cikin mawuyacin hali. Kamfanoni masu lasisin GGL dole ne su yi amfani da algorithms don gano jarabar caca da wuri kuma suna ƙarƙashin iyakokin fare da ajiya masu tsauri.
Raba
Game da marubuciya
Lisa Lustich
Babbar edita kuma mai gwada gidan caca
Lisa Lustich tana gwada gidajen caca na kan layi na harshen Jamusanci tun 1997 kuma tana jagorantar sashen edita na Lustich.de. Sama da bita 400 da aka wallafa, mai ba da shawara kan kare 'yan wasa mai takardar shaida (horon BZgA, 2019).
Duk labaran Lisa Lustich →Tushen bayanai da ƙarin hanyoyi
Jerin farin sunayen masu ba da sabis na kan layi da aka amince da su
Layin waya na BZgA game da jarabar caca: 0800 1 372 700
Caca na iya jawo jaraba. Yi wasa da alhaki. Taimako: 0800 1 372 700 (BZgA, kyauta kuma ba tare da suna ba).
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